Author Archives: bhuber
Retiring from work is not what it used to be. Longer life expectancies translate into a couple of decades or more of retirement…and not just for individuals who retire young. Making productive use of free time during retirement has led many people to start new businesses.
While working long hours as an investment banker in London, Anna Jerstrom would relax for a moment by imagining herself on a surfing trip. Her love of surfing began on a vacation to Costa Rica in 2009. Jerstrom decided to try the sport that year by attending a surfing camp.
A well-know perk of working in Silicon Valley is the food spreads that companies provide for employees. Private chefs at the large organizations assure that meals are available so workers don’t have to leave the corporate campus. A smaller startup operation can’t afford a chef on staff, but still must attract employees by offering the [...]
Entrepreneur Discovers That a New Company With a Novel Product Can Compete Against Established Brands
Entrenched market brands don’t deter someone with a bright idea from starting a new company. An ideal example is Sabrina Guillebeaux, the creator of Claspies. She incorporated a business after deciding upon the catchy name for her cleaver style of underwear.
By adding a little flavor to an old product, an entrepreneur can attract customers to the offerings of a new business. This technique is widely utilized by the creators of innovative restaurant cuisine. Recently, manufacturers of new foods and beverages are using flavorful choices for appealing to consumers.
Tax-exempt entities are referred to as “non-profit” organizations, but they are truly big business operations generating a lot of money by serving a public benefit. Two Los Angeles entrepreneurs recently launched a new online company for charitable fundraising.
Astute entrepreneurs in Michigan are capitalizing on the demand for locally grown food by using technology to facilitate bringing products to consumers. The Michigan success stories are notable for aspiring business owners looking for an angle to start new companies. A prominent pathway to commercial success is duplicating a sound formula at a new location. [...]
When an immigrant wants to start a company, his commercial ideas are generally limited to the field he knows best. This lack of knowledge about various US industries and markets is an advantage because he focuses on what he understands well. Maintaining that simple approach to business is a recipe for success. Yin Alvarez discovered [...]
Bringing Innovation to Established Product and Conducting Targeted Marketing Helps New Company Gain Wide Reputation
The tale of entrepreneur Nicholas Pelis demonstrates the importance of commitment when starting a new company. Finding the needed funding usually works out as long at the founder remains driven. For Pelis, no sacrifice was too large to achieve business success.
Company Gravitates Into Digital Distribution of Magazines and Finds Success as Use of Mobile Devices Expands
Sometimes a business is started simply because the founding entrepreneurs crave the independence and enjoy the work. Financial success, however, takes a circuitous route because an operation may change into a new company as events unfold. This is the experience of Ryan Marquis and Mark Stubbs.