Many entrepreneurs spend too much time creating a marketing strategy for a product before launching a new corporation. They end up with only their perception of how the product fulfills a market need.
Creating a Business That Solves a Problem
Many entrepreneurs spend too much time creating a marketing strategy for a product before launching a new corporation. They end up with only their perception of how the product fulfills a market need.
If you have the next great idea that hasn’t yet gotten off the ground, you may need some help but that help is difficult to get. In order to attract seed money from investors, you need to know what they’re looking for. Here are seven thoughts to consider before scheduling your first investor meeting.
Selecting the name for a new corporation is the first vital decision of a new entrepreneur. The company name establishes the brand that’s projected to both customers and investors. There’s no reason to obsess over a perfect corporate name. But the name shouldn’t be an impediment to success either.
Online bargain companies continue to explode in popularity. Amazon.com, the godfather of internet retailing, is now rumored as a financial source for LivingSocial—a provider of daily-deal specials.
Starting a business ? First make sure your idea is good enough to practically sell itself. That’s what Groupon did and that resulted in one of the fastest growing companies on the internet.
After your cash flow projection is finalized, you can visualize how much capital is required for your new corporation. Of course, a reasonable projection does not extend infinitely into the future. The funding estimate customarily covers the first two or three years of operations.
An idea for letting students use their college IDs for purchases off campus as well as on campus is now a billion dollar company. But the co-founders of HigherOne put in ten years of work in order to succeed. They had to convince schools and investors to accept a change in how students receive and […]
Too many people believe that because health insurance is expensive, it’s a luxury. This is not just a misconception, it’s a mindset that could doom your business before it gets off the ground.